marketing strategy - 4037 Words

Marketing Strategy Module Code: MKT 306 Nike – A report on Nike trainers from Nike Inc. and its market analysis in the UK. Submitted to University of Sunderland Submitted by: BIJAY GURUNG Student code: 109122858 BA (HONS) BUSINESS MANAGEMENT (YEAR 3) WORD COUNT: 3498 (excluding executive summary, references and relevant appendices) Table of Contents 1. Executive Summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.pg.3 2. Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..pg.4 3. Marketing Audit of Nike Inc. UK†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..pg.5 †¢ Political/Economical/Social factors †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦pg.6 †¢ Technological/Environmental/Legal factors†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..pg.7 4. Nike Inc. and SWOT analysis of the company†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦pg.8 5. Competitive advantage of Nike†¦show more content†¦On the other hand, UK market is generally health conscious and trendy. Trainers and fitness shoes are therefore in much demand over last few years within the country itself. Marketing Audit (Nike Inc. UK) Nike Inc. UK follows management strategies that combine with six of the most important external factors that can have an impact on the organisation. PESTLE is a situational analysis tool that can be used by firms to determine their position against possible external influences such as politics, economy, society, technology, environment and law. Nike and its positional stand against background of UK market can therefore be analysed in the following way: Political Factors Nike Inc. has a considerably stable political environment and an economy welfare provided by the state. Considerable amount of legal requirements were accomplished by Nike during its entry in the UK as an organisation completing all political alignments. Considerable amount of fitness shoes and trainers are imported in UK which is sold all over. However, Nike might have to face challenges if government drafts policy or quotas on Nike shoes that can be imported from its production sites such as Asia-Pacific. Economic Factors UK economy has been unstable in recent years. The double dip recession few years back, inflation rate fluctuating abnormally, growing livingShow MoreRelatedCorporate Responsibility and Marketing Strategies1838 Words   |  8 Pagesï » ¿ Corporate Responsibility and Marketing Strategies Wanda Joyce McGhee Dr. Malinda Swigart Business 508 July 13, 2014 Corporate Responsibility and Marketing Strategies There is no question that Apple is a remarkable company. In addition to its business turnaround, its innovative design, and its media content and apps, the unadulterated  sexiness of all its products makes Apple hard to resist. For me, what isn’t hard to resist, is asking: How can a company that is this extraordinaryRead MoreThe Marketing Strategy Of Walmart1496 Words   |  6 Pagesrecognition by consumers escalate to never before seen heights. Because of this brand recognition, it has become important for businesses to design their websites to reflect their overall marketing strategies. This is especially important in the retail world. All retail businesses have a similar overall marketing strategy of generating sales and retaining the customer for future sales. Most of the retail giants still greatly rely on the success of their brick and mortar stores to turn a profit. HoweverRead MoreDells Marketing Strategy1802 Words   |  8 Pagesalways been careful in sustaining i ts marketing strategy of providing standard-based computing solutions (Official Website 2004). Today Dell is the third largest computer manufacturer in the world. On January 2004 Dell reports net revenue approximately $41,444 millions and 46000 employees (Annual report 2004). Marketing Environment Dells strategy is global. It realizes that being closer to the customers is essential in carrying out its marketing strategies as well as in enabling it to build customerRead MoreMarketing Strategy1138 Words   |  5 PagesChapter 1 Marketing in Today’s Economy Exercise 1.1 CarsDirect http://www.carsdirect.com 1. 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The 4 P’s of marketing Marketing is a businessRead MoreMarketing Strategies For The Marketing Strategy1453 Words   |  6 Pagestrue cost of production for the particular products and services are not known to the customers. Instead, they feel the worth of a product from their sense of feeling and decide to buy it even on higher price. Therefore producers chase such marketing strategies which help them to set huge perceived value for their product or service and in this way they are able to get high prices for their products in the market (Sweeney et al., 1999). Perceived value is mostly used by companies who manufactureRead MoreMarketing Strategies For A Marketing Strategy1177 Words   |  5 Pagescompanies in marketing has become more intense. Practice effective marketing strategies is very important for most of the companies who want to be successful and to become leaders in marketing. Strategy is part of marketing techniques that combine all the market goals which are the company needs to make a completed plan in order to increase sales and maintain customers (Bennie, 2016). Marketing strategies have been extensively studied in the marketing area. For example, marketing strategy was discussedRead MoreMarketing Strategies Of The Marketing Strategy Essay1527 Words   |  7 PagesThe Marketing Strategies that were exercised by eBay which contributed to its success. 1. Definition of the Marketing Strategy Grewal and Levy (2010: p.32) states that â€Å"a marketing strategy identifies a firm’s target market(s), a related marketing mix - their four P’s and the bases upon which the firm plans to build a sustainable competitive advantage†. 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The report includes external opportunities and threats as well as strengths that are to be discussed here. The external opportunities include new markets and new product and service development. External threats include growing competition and lower profitability external business risks. The weakness are high prices are possible

Organ Trafficking Essay - 1099 Words

There should be a call for stricter regulation of post-mortem human tissue. It would seem obvious that what is of paramount value in life would necessarily depreciate in death. This in not true of the human body. With the emergence of biotechnology and the consequent need for post-mortem human tissue, the human cadaver has become quite valuable. In pieces and parts or in its entirety, organizations will pay top dollar for the human body, even after it houses the human spirit. Throughout history, civilizations have found uses for the bodies, organs and tissue of the dead. The potential for the human cadaver is ever-expanding. â€Å"Since 1954, human organs have been successfully transplanted into living recipients who would otherwise die.†Ã¢â‚¬ ¦show more content†¦Donors and their families take comfort in the belief that their generosity will save or at least improve at least one life. Also, donor families assume that their loved one’s donation will be handled respectfully. Those who donate their bodies to science may envision medical students in white lab coats, hovering over their cadaver. â€Å"A donor reasonably proceeds in the expectation that the body and organ donation system runs as a charitable enterprise for the common good.† (Ranee Khooshie Lal Panjab) Regrettably, those who think that are misinformed. At death, the body is customarily relegated to the services of a funeral home, which functions in a highly regulated industry. Licensed funeral directors, embalmers and crematory managers follow strict federal regulations in the disposition of the bodies entrusted to their care. From the rise in both supply and demand of donated tissues flows the equally important responsibility of government oversight. Oversight of donated cadaver tissue is important. The technical aspect of tissue bank oversight includes both safety and efficiency. The concern for safety comes from the potential transmission of communicable diseases to tissue processors and recipients. In terms of efficiency, oversight serves to maximize the probability that tissues and cells are made available on a priority basis toShow MoreRelatedOrgan Trafficking1137 Words   |  5 PagesOrgan Trafficking Organ trafficking is one of the great issues that is faced by the society today. It is a practice of stealing people’s organ through surgery under the influence of drugs or from a dead person, and the organs are normally sold in black market such as China. South Africa, and Russia. WHO has estimated that one-fifth of the 70,000 kidneys that are transplanted every year come from the black market through a widespread organ-trafficking networks. In my opinion, organ trafficking hasRead MoreOrgan Trafficking2239 Words   |  9 Pagestheir turn to receive an organ from an organ donor posthumously. Often patients won’t survive to see their name rise to the top of the list, this is the fear that organ traffickers feed on. In many places around the world one can purchase organs, which are often taken from the poor and helpless through trickery and coercion by international rings of traffickers. But why is it that with all the advancements in modern medicine, demands for repla cement kidneys due to organ failure continues to riseRead MoreEssay On Organ Trafficking748 Words   |  3 PagesOrgan Trafficking According to the World Health Organization, the illegal trade in organs has risen to such a level that more than 10,000 black market operations involving purchased human organs takes place annually. Organ trafficking is the illegal practice of taking someone’s organs in an unethical way. With the health of many people declining, it is no surprise that around the world there is a growing demand. The demand for organs is unsustainable, so some people feel they must resort to otherRead MoreThe Trafficking Of Human Organs1564 Words   |  7 PagesTrafficking Human Organs The trafficking of human organs is on the rise and black market operations are happening under everyone’s nose. Currently there are more than 120,000 people who are on the waiting list for a lifesaving organ. Among these people waiting for their transplant approximately twenty-five people will die each day waiting for their number to come up (Perry, 2016). According to the World Health Organization there is only about ten percent of organ transplants being met through theRead MoreOrgan Trafficking Speech955 Words   |  4 PagesORGAN TRAFFICKING SPEECH Good afternoon, my name is __________ and I’m here to talk to you about a massive problem. A massive problem which unfortunately we’re still letting this happen. While listening to this speech, you might think this is the typical speech anyone who really didn’t care about this matter, could give, but I believe this matter concerns everyone, and that I’ve got the enough reasons to convince you about that, to change your mind. Do you want to take part in changing thisRead MoreOrgan Trafficking Essay1551 Words   |  7 Pagestotal, Im worth about $300,000 on the organ market. The organ trade is one of the fastest growing and least enforced trafficking crimes throughout the globe today (Glazer 341). Sarah Glazer claims in Organ Trafficking that 5,000 to 10,000 of the 100,000 transplanted organs are obtained illegally each year (341). Although the laws passed and organizations founded have delayed the escalation of organ trafficking, the selling and distribution of compensated organs should remain illegal and suppressedRead MoreOrgan Trafficking Law2609 Words   |  11 Pagesï » ¿Organ Trafficking – Law Organ transplantation is an effective therapy for end-stage organ failure and is widely used around the world. According to WHO, kidney transplants are carried out in 91 countries. Around 66 000 kidney transplants, 21000 liver transplants and 6000 heart transplants were performed globally in 2005. The access of patients to organ transplantation varies to the national situations, and is determined by the cost of healthcare, the level of technology advance and the availabilityRead MoreThe Problem Of Organ Trafficking2906 Words   |  12 PagesOrgan Trafficking Lithuania UNODC Sabrina Torres PART 2: BACKGROUND INFORMATION Organ trafficking is a vicious cycle in which the ideals of cultures are mixed in as well as the economic technicalities of the crime mix in. It can be defined as â€Å"the phenomenon when a third party recruits, transports, transfers, harbors, or receives a person, using threats (or use) of force, coercion, abduction, fraud, deception, or abuse of authority or a position of vulnerability for the purpose of removing thatRead MoreThe Problem Of Organ Trafficking1520 Words   |  7 PagesOrgan trafficking is becoming progressively more common around the world. The donor list becomes longer every day with people in need of a transplant. There are over 120,000 people in the United States alone on the kidney transplant waiting list (National Kidney Foundation, 2016). People on the waiting list are having to wait for a live donor (who wants no monetary gain) to donate a kidney, or they are waiting for someone to die. Nonetheless, many people are unwilling to donate an organ while livingR ead MoreEssay on Human Organ Trafficking1283 Words   |  6 PagesHuman Organ Trafficking There are many problems with global crimes. What holds these crimes together isn’t because people around the world are committing the same crimes, it’s because these criminals have created global organizations that have ties in all the corners of the world. These groups work just like normal business do, exporting and importing goods to gain profit. However, unlike normal businesses their goods are illegal such as drugs and often inhumane such as trafficking humans. Even

Integrative Case Study †Cafe Co Free Essays

Edinburgh Napier University BA Hospitality and Service Management Introduction to Human Resource Management HRM08901 Assignment Submission (Part2) Integrative Case Study – Cafe Co Lecturer:Fiona Duncan Local Tutor:Pamela Poon Student Name:Yiu Chun Hei, Jonas Matriculation No. :40075274 Year and Class:BAHSM- 1B Entry:Diploma Date of Submission: 7 March 2011 Table of Contents Page No. 1. We will write a custom essay sample on Integrative Case Study – Cafe Co or any similar topic only for you Order Now Introduction of two-day training course3 2. Overall aims and Specific learning objective4 3. Improvement after this training course5 4. Timetable of training course6 5. Training Methods in the training course10 6. Evaluation strategy of the course15 7. Conclusion of the training course17 8. Reflective statement18 9. Appendix20 10. List of References 21 Introduction of two-day training course In view of the problem of training with line managers, it is going to hold a two-days training course to conduct the new barista. Each day takes 9 hours, there are about 12-16 new barista will attend the training. The training course includes the orientation of Cafe Co, Induction of customer service skills and equipment operation skills. The reason that hold the raining course is saving time for training in daily workload, assists to train the basic skills with line manager and let the new barista experience the workplace Next chapter, it will explain the overall aims and objectives of the training course. Word count: 97 Overall aims and Specific learning objective The overall aim of the training course are new barista should be able to make five different types of coffee by making a standard taste coffee with using coffee maker via the two-day training course. Upon the completion of the training course, new barista should be able to achieve five goals. Understand the rules and history of Cafe Co * Build up team spirit * Learn a standard Cafe Co’s customer service skills * Learn characteristics of five common coffee beans in Cafe Co * Correctly use coffee maker to make a standard coffee In next chapter, it will discuss functions of training course for Cafe Co. Word count: 108 Improvement after this training course First, understanding the history, mission and vision of Cafe Co can establish loyalty, explain clear direction to new barista and drive them to have same target. Also, it can boost morale and create positive atmosphere in work place. Second, after training course, new barista already had basic skills in serving customer and making coffee. There is enough training support to line manager; it can reduce the time for training new employees. Line managers just need to give time to let new employees to gain experience and share their experience. Third, some line managers are not interest in training. The training course can provide basic skills to handle daily workload and save time in training. In chapter 4, the timetable of training course will be outline. Word count: 123 Timetable of training course The training course will divide to two days, first day will talk about Cafe Co history and policy and second day will teach the practice in daily life. It will take about nine hours per day include one hours lunch time. Training course will hold on 24th-25th in April in one of the branch. There will be a barista and a supervisor which both have three years experience working in Cafe Co responsible for trainers and speakers in the course. Beside the standard skills, they can also share their own technique with the new barista. There is a standard dress code in the course. All attendants must wear the standard Cafe Co barista suit, black trouser and shoes. Beside the suit, trouser and shoes should bring by the attendants. And here is the Time Table. Day 1 Time| Contents| Methods | Resources| Purpose| 9:00- 9:30am| Welcome and Briefing| Lecture| Computer Projector| Welcoming and show the purpose of the training course| 9:30- 10:00am| Ice-Breaking| Games| Paper Pens| Let new barista recognize each other and build up teamwork| 10:00- 11:00pm| History of Cafe Co| Lecture| Computer ProjectorMicrophone| -Show the organization’s history -Understand the culture and background of Cafe Co| 11:00-12:30pm| Policy of Cafe Co| Lecture| Employees Handbook Microphone| -Show the value of Cafe Co-List out strategic of Cafe Co -Clear the Mission and Vision of Cafe Co| 12:30-1:30pm| Lunch| | | | 1:30- 2:30pm| Knowing working place| Familiarization Tour| Map| -Show the working place and equipment -Familiarize the working place| 2:30- 3:30pm| Employee Compensation| Lecture| Computer Projector Microphone| -Show rest day and holidays in Cafe Co-Arrange of duty meal -Show incentive and Benefits of employees| 3:30- :30pm| Safety and Health policy| Training Video, Lecture| ComputerProjector Microphone| -Mention the safety guide in working place -Explain the important of Safety and Health in Cafe Co -Typhoon and rainstorm emergencies measure -Provide methods of managing stress at work-Show accident may happen working place| 4:30-5:30pm| Rules and Discipline | Lecture| Computer Projector Microphone| -Mention rules in attendance -Explain rules and procedures in Cafe Co-List out discipline example -introduce disciplinary action procedures| 5:30- 6:00pm| Conclusion| Discussion| Paper Pens| -Recap the main point that the new barista learn | Day 2 Time| Contents| Methods| Recourse| Purpose| 9:00- 9:15am| Briefing| Lecture| Microphone| Point out Daily goals and expectation| 9:15- 10:30am| Standard customer services| Lecture Training Video| Microphone Computer Projector| -Training standard welcome speech -Table setting training -Understand barista’s responsibility| 10:30- 12:00pm| Products in Cafe Co| Lecture Discussion| Microphone Computer Projector| -Recognize products in Cafe Co-Understand menu and facilities -know characteristic of each coffee| 12:00- 1:00pm| Lunch| | | | 1:00- 3:00pm| Make Coffee| Demonstration Lecture| Coffee Making Coffee Bean| -Show the procedures of making coffee -Share the skills of making coffee| 3:00- 3:15pm| Break| | | | 3:15- 5:15pm| Operation in Cafe Co| Role play| Working place and equipment | -Try to be a real barista-Try to make coffee -Experience the working place -Try to serve customer| 5:15- 6:00pm| Conclusion Evaluation| Discussion| Flip board Maker pen Evaluation form| -Refresh new barista memories -Conclude the knowledge learned -Collect data from new barista| In next chapter, it will discuss the training methods and how can the training method fulfill new barista with different learning style. Word Count: 530 Training Methods in the training course In this two-day training course, it used six methods to train the new barista. They are Lecture, Demonstration, Training video, Group discussion, Role Play and Games. Training method is an important part in training program; it links to content and purpose of the training. Using a correct training method can make a better training atmosphere and enhance the effectiveness of the training. Furthermore, there is another element that affects the effectiveness, which is the learning style of the new barista. By Honey and Mumford’s learning style (1992), learner can identify to 4 types, Reflector, Activists, Theorists and Pragmatists. Each type has their advantages and strength to learn in different training methods. Reflectors are usually stood back and observe at work, thinking what they can learn. They can produce analyses and reports without pressure. Activists are tends to involved in new experiences, problems and opportunities. They like to work in team and act first without consideration. They do not like preparation or reviewing. Theorists are like to adapt and integrate observation into complex and logically. They like solving problem step by step and think in logical ways. Pragmatists are like to try things out; they applied the job with concept. They usually have fewer patients in long process. Training method, games just involved in the ice breaking process. It is costly, need to spend time and without learning some really useful in work. But it stills an important part in the training course. Games place in the starting can drive new barista to having a positive emotion and relax atmosphere to finish the entire course. Between playing games, barista can build up teamwork and increase the interaction and communication. It is suitable for all learning style because it is not related to work but the relationship. Lecture is a passive training method, it is a talk without question and answer session, new barista just need to sit down and listen to the lecturer. All information is produce by the lecturer and no interaction between lecturer and trainers. Lecture is a single way transfer method but it still chosen to use in many sections that about theory and information. It is because those things can learn by experience and observation and no need to practice or abstraction. Using lecture to teach knowledge in a long period may cause new barista feel bored and lose their attraction. So that sometime may need to combine another method to balance like group discussion or training video. This method is suitable for Theorist to learn best because they can having time to understand the theory. Training video will not using separately in training, it looks like some assistance in training method. It is suitable in explain some technique and skills that cannot show by speech or words like customer service and safe health guide in work place. Playing training video to new barista can attract their attention and stimulate them between the lectures. Using video as training can reinforce their memory, let the text knowledge become image, make them easier to remember the image, rules and process deeper in their mind. It is a good training method for Pragmatist because they learn best if shown a model and they can copy. Demonstration is an experiential training method, it is also like training video, and it can be combined with the lecture program. It is suitable for reflectors and pragmatists to learn because both types like to observe and copy. It is place in the â€Å"Make Coffee† part; trainer will demonstrate how to make a standard coffee and new barista learn via explanation and guidance. Beside the demonstration, new barista can join the process to enhance impact of the training and trainers can explain skills and technique to new barista. Moreover, barista can ask question immediately to reduce misunderstanding of the demonstration. Role playing will use in the â€Å"Operation in Cafe Co† part, new barista need to act out their characters and simulate the daily operation in Cafe Co. t should prepare specially in some case and test new barista confront ability. The advantage of using this method is providing a face to face situation for testing; it can develop interactive skills and gives people insight into the way in which people behave and feel but it needs well prepare and enough support to run a role play. It is suitable for activists learning style; they are like to action and working with others in role playing. Discussion is a method that gives chances for audience to participate active learning, sharing their experience and feeling with others. Also, it can gather others’ opinions and points to provide a clear view. It provide interaction and communication time for new barista too. It will take part in â€Å"Conclusion† and â€Å"Products in Cafe Co† because this section needs times to conversation and discuss about what they learn, it can make them devote themselves in to the course. This training method is suitable for activists because they like to work with others and leading discussion. To drive this training course to success, it should also consider Kolb’s (1974) learning cycle, experience, observation, abstraction and practice. The training course’s design base on this and ensure the methods can follow these four elements, like it will hold classroom learning like lecture, discussion and videos for experience and observation. Abstraction and practice will reach by the role play in Cafe Co and demonstration of making coffee. All the training methods designed for the content of each part and it is the most suitable method to bring out a effective result after the course. In next chapter, it will discuss the evaluation of this training course. Word Count: 930 Evaluation strategy of the course In a fair and success evaluation, the design of the evaluation form and the atmosphere of the place are so important. A formal evaluation should hold unless twenty minutes, and the valuator should leave the evaluation place to ensure a fair evaluation. The evaluation should hold by another person that no relationship between the course. Also, the design of the form should be quantize in marks, clearly explain the rules like 1 is the best and 10 is the worst in marks. The question in the questionnaire should use close question at most, it can be easier to analyze the data and much more fair. The questionnaire should not record the evaluator’s name which can increase the truism if the evaluators are not identified. According to Kirkpatrick’s level of evaluation (1956), evaluation should be focus on 4 stages, Reaction, Learning, Behavioral and Results. Reaction and Learning are in formative level. Reaction measure the feeling about the content and method of the evaluation. Learning measure what learner learned from the course. Behavioral and Result are in the summative level. Behavioral evaluate the change of the trainers after training course and the applicant of the trainee. Result measures the effect the organization performance and productivity. Therefore, a successful evaluation should include four stages. Evaluation is not just focus on the reaction level but need to concern summative level. Beside questionnaire (appx. 1), interview, performance review and other aspects should consider to evaluate the success of the training course. Word count: 245 Conclusion of the training course After this training course, new barista will able response the daily operation in Cafe Co, the relationship between barista should be closer and start to build up team work in workplace. Moreover, new barista should understand the policy, strategy, mission and vision of Cafe Co; they also need to understand the rules. They need to recognize their right, benefit, compensation in Cafe Co. Word Count: 63 Reflective statement After finish this assessment, I have learnt how to collect the useful information from internet and books. Before that, I usually finish my assessment with the tutorial notes and my own knowledge, because of the marks of Reference, it pushes me to borrow books and research in internet. Also, finishing this assessment can make me know more theories and knowledge in Human Resource. It makes me interest in this subject and drive me to read more books about human relationship in work place. It makes me know the psychology of employees and employers. In the working progress, the notes from the course really help me a lot. I applied it to my assignment, it clearly explain the theories with some basic words and showing the figures of some theory which can clear my mind. The thing that hindered me is the arrangement of my answer. Some question makes me confused and I don’t know how to arrange the answer’s sequence. The question cannot clearly explain what are they asking and I am confusing about what should I answer. It might affect the quality of the assignment. In briefly, I am satisfied for my submission. Because I can finish it in time and I really do it with my heart. But one thing that I can do better is the submission date. I always finish my assignment at last day of the submission. It is very danger if there are any accident in the network, I may be able to upload my assessment to the Turnitin System lately and cause my work decrease one grade. So that, I decided I will finish and upload my work as soon as possible before the due date. Word Count: 238 Appendix Training Evaluation Form Title of course: New barista training course Date of training: Marking standard (Disagree)12345(Agree) 1. The direction of the course is clear__ 2. It is easy to understand the content__ 3. The course is enjoyable__ 4. The course is useful__ 5. The course can make me interest in coffee__ 6. Enough support of the training course__ 7. Trainer is clearly teach the skills and technique__ Any others opinions: ______________________________________________________________________________ ____________________________________________________________________________________________________________ Thank you for your opinions List of References Armstrong, M. 2009) Armstrong’s Handbook of Human Resource Management Practice, 11th Edition, Kogan Page Bloisi, W. (2007) An Introduction to Human Resource Management, Mc Graw Hill Dessler, G. (2011) Human Resource Management, 12th Edition, Pearson Messmer, M. and Bogardus, A. (2007) Human Resource Management, Wiley Pathways Demonstration training method (2007) [Online] Available at: http: //traininganddevelopment. naukrihub. com/methods-of-training/demonstrations. html [Accessed: 26th March, 2012] Evaluation Forms (2011) [Online] Available at: http://www. sampleforms. org/category/evaluation-forms [Accessed: 4th April, 2012] How to cite Integrative Case Study – Cafe Co, Free Case study samples

On Racist Speech free essay sample

The voice of writers and authors are the key components to their inner thoughts. It is a way of actually portraying what a person is trying to say. However the case is that their words silenced and put in period of exile away from the eyes of the public. Author Charles Lawrence goes on to state that racist speech is wrong simply because of the drastic agony it puts on a victim’s perspective. In the article â€Å"On Racist Speech,† the author, Charles R Lawrence III, effectively establishes creditability, logics and emotional themes to supports his argument which infers that the use of harmful language should not be protected by the First Amendment Law in order to stop racism. Lawrence sheds light upon the very turbulent issue of the First Amendment right to the Freedom of speech in contrast to the inequality caused by its misuse through racially bias speech. The author states that the University officials should endorse some sort policy that will protect the rights of those who are victimized by this â€Å"racial nuisance,† while at the same time not censoring our constitutional right of free speech, â€Å"I am troubled by the way the debates has been framed in response to the recent surge of racist incidents on college and university campuses and in response universities attempts to regulate harassing speech† (51). Continually, Lawrence defines the set of ideals that the First Amendment was based on, particularly; equality. He goes on to show the audience that this very balance is in danger if the speech in question is stated in a deliberately hurtful manner. Lawrence brings up factual evidence from the Brown vs. Board of education that supports his claim that prejudice can also be viewed as a form of racist speech. Lawrence argues just as Brown did, that segregation in schools causes disparity and unfair conditions to the victims of racist speech. Brown deemed the idea of segregation as a symbolic message that affected the hearts and minds of young black students. Lawrence correspondingly deems free speech that allows â€Å"Hate Mongering Speech† as unfair and segregating â€Å"Brown held that segregated schools were inherently unequal because of the message of the message that segregation conveyed-that black children were an untouchable caste, unfit to go school with white children† (52). The author hence, proposes that the racist speech can hurt so much so that it can create an unfair educational environment for those who are victimized by it. The author used this notable example because he is trying to convey an important point to the lawyers, attorneys and the University regarding the on racist speech. Lawrence suggests that speech should be regulated in a way that does not limit it. First, the speech should not invade the general privacy of any student. This meant that speech would not be tolerated in personal spaces such as dorms, restrooms, or any living space â€Å"Minority students should not be required to remain in their rooms in order to avoid racial assaults† (52). Another regulation was the idea that speech that was intentionally hurtful or unruly would not be tolerated. However, any public demonstrations would have to give fair warning so that others may produce a counter-argumentation or avoid it entirely. The author takes a different approach to the problem. He suggests that on an individual basis lawyers could bend the rules to distort the will of their client so that the victim would be amended. This solution on an individual basis would help to cool the flames of racism without opening the floodgates. Lawrence also supports his claims by making visible repetition in the article. This shows how the author constantly makes the audience feel like they should be responsible and they should be able to do something about the racist speech issue in the society. The author Charles Lawrence is able to establish creditability in his article he relates his childhood experiences with human rights â€Å"I have spent the better part of my life as a dissenter† (51). This is to show that he has been an active member of the First Amendment right even as a child. Lawrence also appeals to the audience emotions by stating how hurt the victims are in the society â€Å"Above all I am troubled that we have not listened to the real victims ,that we have shown so little understanding of their injury and we have abandoned those whose race, gender, or sexual preference continues to make them second-class citizens†(52) . Persistently, the author defines the set ideals that the First Amendment was based on particularly equality it seems to him a very sad sarcasm that the first instinct of civil libertarians has been to challenge the exertions the university makes to provide minority students the protection the constitution guarantees them. Lawrence tries to make his argument justifiable by not defining a subjective issue in his argument he sticks to the main purpose of writing the article which is to talk about the â€Å"On racist speech† and he is able to give strategic examples like the First Amendment and the Brown versus Board of Education case. He thereby avoids subjective issues which makes him deviate from the actual facts regarding the on racist speech which is supposed to be conveyed to the audience. Lawrence creatively draws out many ideas that would help with the problem of racist speech by stating that we could regulate racist speech without violating the First Amendment law and he fears that if the government refuses to look into this there would be an upbringing of racial ferocity he also explains that racist speech should be diminished by the society as a unit because racism does not just affect the individual but the society at large . The author Charles Lawrence claims that it is unfair to place the burden of racism on anyone because it forces them to live and work in an environment where at any moment they may be subjected to condescending verbal harassment and assault.

Negative Feedback free essay sample

Negative feedback is the process by which the outputs tend to reduce the inputs, which causes the system to stabilize. It is found in many functions that organisms carry out on a daily basis, most notably homeostasis. Negative feedback can be seen during the menstrual cycle, during days 5-10 oestrogen levels slowly rise, this increase causes the release of the hormones FSH and LH to be inhibited. Also in low concentrations progesterone has a negative feedback effect on FSH, this means that more follicles cant be stimulated during the second half of the cycle. Moreover, once levels of progesterone are high, it inhibits the production of the hormone LH, meaning the corpus luteum is no longer stimulated to make progesterone, so it could be said that progesterone effectively turns itself off unless pregnancy occurs. Negative feedback can also be witnessed in childhood growth, the pituitary gland produces thyroid stimulating hormone, which is used to create the materials necessary to grow. We will write a custom essay sample on Negative Feedback or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The amount of TSH produced is controlled by negative feedback. Homeostasis, or the maintenance of a constant internal environment is also mainly controlled by negative feedback. For example, thermoregulation works because if the temperature falls below normal the body will initiate a response such as shivering, however as the temperature returns to normal the corrective mechanism will be reduced. Similarily negative feedback also controls Osmoregulation, if osmoreceptors detect change in the concentration of the blood, for example it may be too high the hormone ADH is released which targets the distal convulated tubule, causing it to become more permeable to water so that more is reabsorbed into the blood, reducing the concentration. Negative feedback is also a crucial part of controlling blood glucose levels, for example if the islets of Langerhans detect a fall in blood glucose levels, the alpha cells release glucagon, which in turn activates the conversion of glycogen to glucose within cells so it can be released in to the blood. As the levels of glucose in the blood increase the amount of glucagon released will decrease until it reaches normal. Negative feedback is an essential process that helps regulate many of the processes that enable us to live. Negative Feedback free essay sample Negative feedback is the process by which the outputs tend to reduce the inputs, which causes the system to stabilize. It is found in many functions that organisms carry out on a daily basis, most notably homeostasis. Negative feedback can be seen during the menstrual cycle, during days 5-10 oestrogen levels slowly rise, this increase causes the release of the hormones FSH and LH to be inhibited. Also in low concentrations progesterone has a negative feedback effect on FSH, this means that more follicles cant be stimulated during the second half of the cycle. Moreover, once levels of progesterone are high, it inhibits the production of the hormone LH, meaning the corpus luteum is no longer stimulated to make progesterone, so it could be said that progesterone effectively turns itself off unless pregnancy occurs. Negative feedback can also be witnessed in childhood growth, the pituitary gland produces thyroid stimulating hormone, which is used to create the materials necessary to grow. We will write a custom essay sample on Negative Feedback or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The amount of TSH produced is controlled by negative feedback. Homeostasis, or the maintenance of a constant internal environment is also mainly controlled by negative feedback. For example, thermoregulation works because if the temperature falls below normal the body will initiate a response such as shivering, however as the temperature returns to normal the corrective mechanism will be reduced. Similarily negative feedback also controls Osmoregulation, if osmoreceptors detect change in the concentration of the blood, for example it may be too high the hormone ADH is released which targets the distal convulated tubule, causing it to become more permeable to water so that more is reabsorbed into the blood, reducing the concentration. Negative feedback is also a crucial part of controlling blood glucose levels, for example if the islets of Langerhans detect a fall in blood glucose levels, the alpha cells release glucagon, which in turn activates the conversion of glycogen to glucose within cells so it can be released in to the blood. As the levels of glucose in the blood increase the amount of glucagon released will decrease until it reaches normal. Negative feedback is an essential process that helps regulate many of the processes that enable us to live.

Rohm and Haas Essay Example

Rohm and Haas Essay Example Rohm and Haas Paper Rohm and Haas Paper Rohm and Haas, a leader in the maintenance biocide market for large capacity reservoirs, found a unique opportunity to meet the needs of small capacity metal reservoirs via Kathon MWX. In spite of being a superior and cost effective product, the sales of Kathon MWX barely touched 6% of its annual plan in the first five months. Part of the issue was a lack of awareness of the product’s ability to resolve rancidity problems and potential cost benefits.The sales of the product were further impacted due to channel conflicts, such as the lack of coordination between the channel partners. This led to customers not receiving product samples from the distributors, who had little incentive to push the product due to lower margins. RH’s marketing strategy should focus on educating end-users, growing the market, and creating partnerships with Formulators, while continuing to use them as the primary distribution channel.The market underdeveloped due to a lack of knowledge pertainin g to the uses, benefits, and substitutes of biocide. The key to growing this market and educating end-users is an RH-owned direct-to-end-user print marketing campaign including new pamphlets and magazine ads. RH will no longer rely on distributors to capitalize on customer leads generated from the advertising campaign. The campaign should focus on the monetary and quality benefits of using MWX compared to both using no biocides, and using competitor brands.RH must not only capture brand loyalty from existing biocide users, but must also develop this loyalty among end-users that previously did not even realize a need. If RH is successful, Kathon brand awareness will be strengthened. This brand awareness, in turn, will generate demand from the bottom up. End-users create a demand for the industrial supply houses and machine tool shops (SHTS) to carry MWX specifically. Educated end-users will be able to insist that their industrial supply houses and machine tool shops carry MWX specifi cally, who will then seek it from the Formulators.RH should create â€Å"partnerships† with the Formulators and seek co-operative co-branding agreements with them. With a successful direct marketing campaign, these partners will see the added value of including the Kathon name on their offerings. With co-branding, partners will become more dedicated to the success of Kathon MWX, and will dedicate more of their sales resources to educating buyers at SHTS’, who will then be able to educate end-users not already educated by the print campaign. For Kathon 886 MW, RH hould create these partnerships with existing distributors that already brand the biocide privately. Ideally, costs of co-branding for these companies will be minimal. Most of them will simply have to tout the ‘RH Kathon’ name, as different packing will not be required. If end-users can become keenly aware that they use Kathon 886 MW and that it’s the best in the market, the brand awareness should trickle down to Kathon MWX. Finally, RH should allow distributors to add their brand to the MWX biocide under the stipulation of co-branding.RH must convince distributors that it is in their best interest to co-brand, given the newfound Kathon brand awareness and strength. If end-users recognize the superiority of the Kathon brand, it will strengthen the distributors’ private brands as well. The price formulators charge to SHTSs can exceed $5. 68 per packet, that way they will not feel the pinch due to lesser volume sale of metal fluid, which can be an added incentive apart from co-branding.This price increase can be justified, as the true value of MWX (from the end user perspective) ranges from $20 (Conservative approach) to $32. The key to MWX’s success is simultaneous growth in the market demand for biocides and brand awareness. We firmly believe that if end-users are educated on MWX, and RH works together co-operatively with Formulators to solidify the posit ive image of the Kathon brand, then not only will the sale of MWX increase, but the general biocide market for biocides will as well.

Summary of 3 topics Essay Example | Topics and Well Written Essays - 1500 words

Summary of 3 topics - Essay Example It is supported by the claim of providing the examples and practical elementary facts related to how the established forces and agents of the American automobile industry played their roles in reducing the spectrum and scope of electric car and in return led to its subsequent failure. The cause and claim for developing electric car gained impetus and demand in the early 1990s when people demanded introduction of the new form of automobiles that would not add to the already threatened environment and the constraints that are faced by it. Owing to the public demand and the requirements the director of the movie Chris Paine undertook the investigative strategy and study in bid to expose all the ingredients and factors that did not let it flourish. A certain segment and monopoly has been said to be responsible for the non flourishing of the possible solution to the global oil consumption, global environment threats and other costs and economic considerations and constraints subjected with the usage of the fuel supported automobiles that are largely in place at present. The movie in the form of documentary and given an account of the ground facts that dominate and dictate the terms of the modern day automobile industries as well as the factors that are impeding the growth and introduction of the electric cars. The director of the movie has invested considerable research into the movie with aims of providing the customers with the real objectives and reasons why the technology could not flourish. The documentary made quite a stir with regard to its subject and the message conveyed through it. The directional features and other angles of the good movie making and the essentials required for a movie are fulfilled and based on this the move has won number of awards in terms of the critics and directional specialties. The movie rightly points out to the objects and the leads in the modern day that are obstructing the growth of this technology

LOLITA in Conversation with Other Sources.create a well-developed Research Paper

LOLITA in Conversation with Other Sources.create a well-developed argument that challenges our assumptions and deepens our under - Research Paper Example At one point in life Humbert suffers a mental breakdown and upon recovery he moves to a town where he where he get married to Charlotte haze, Dolores’ mother. This is in order to remain close to Dolores or Lolita who is a madly in love or obsessed with. According to Lee and Lee (76), the novel is acclaimed to be an erotic novel that can be interpreted to be a representation of the author’s native country social and political problems. The novel is rich source of various themes that can be explored to create an argument. For the purposes of this paper, the theme or aspect that comes out to the reader of this book is pedophilia, hebephilia or ephebophilia. This can be explained by conflicting thoughts that go through a readers mind when he learns the point of Humber’s attraction and sexual desires. It raises questions of the legality of his actions, and the moral or ethical considerations partaken by the author in writing this novel. Hebephilia is a term used to re fer to sexual preference for individuals with a particular physical appearance of either sex with a strong relevance to the age of that individual ((Nobokov 188). Humbert’s behavior can be considered to be a manifestation of chronophilic preferences which boarders on pedohilia , hebephilia and ephebophelia. All of these classifications concern definition of sexual preferences with people who are below the legal age limit allowed for consensual sex and intimacy. This novel was based on events were happening in the United States (US) during the early 1950s to the late 1950s, and it requires that one look into laws of that period. This is required to understand the protagonist’s thoughts and motivators of his actions. It will be useful in understanding why Humbert did not seem consider the repercussions of his actions towards a minor. It would be important to understand at this juncture, that this period in American history was characterized by the climax of the Civil Rig hts Movement. Thus, it would be appropriate to conclude that individual rights especially those of women, girls and children were not strongly advocated for or protected. This perspective can be used to explain Humbert’s disregard of the fact that he was defiling a minor. The novel illustrates that he was aware of the evil nature of his intentions when he drugs Dolores/Lolita with sleeping pills in order to unknowingly defile when she was asleep. This does not change the fact that he accepted her sexual advances when she initiated sex for the first time. According to the Sexual Violent Predator Act (SVPA) classifications, Humbert fits perfectly into the classification of a pedophile. He exhibits a mental anomaly that predisposes him to having volitional and emotional capacities to commit sexual offences to both adults and minors. In today’s world, people of Humbert’s predisposition are placed on global watch lists of sexual predators in order to increase society ’s protection from such individuals. If an individual qualifies for one of the SVPA conditions and classifications, the law requires that they be committed to civil mental institutions where they receive specialized psychiatric evaluation and treatment for as long as it takes to cure them or reform their behavior. This predisposition was not regarded as mental condition during Humbert’s time, and it is characterized by some states in the US

Ancient India Essay Example | Topics and Well Written Essays - 250 words

Ancient India - Essay Example In this section, the chapter looks at the distinctive features of the class system, which Aryans people introduced. It also examines the effects of the class system on the Indian civilization. In addition, the chapter discusses various religions found in India and their assumption regarding life. Specifically, the chapter looks at Brahmanism and Buddhism by highlighting their differences. The section also discusses how these religions influenced the Indian civilization. Additionally, the chapter discusses India after the Mauryas by looking at the rule of fishes. In this section, it tries to answer and examine why India was unable to maintain a unified empire in the first millennium BCE. Similarly, the section highlights reasons making Mauryan Empire to overcome temporary tendencies towards disunity of India. Lastly, the chapter discusses the exuberant world of Indian culture. It achieves this through outlining ways in which ancient India culture is similar and different from the cultural experience of ancient Egypt and

Personal Budget Case Study

Personal Budget Case Study Personal Budget Suggestion As my personal budget table is shown, my total income is all from my parents’ contribution per month. I have not done a part-time job. I should consider to find a part-time job and earn some money to reduce the pressure of my parents. Every month I can save some money. In the Future, I could save a lot of money when I get weekly wage from my pat-time job. Therefore, I am able to do a low risk tolerance saving product to earn more interests from banks. I rented a small house that is far from school and charges cheaper rent fee with some friends. It is not convenient for me in term of traffic by walking or taking school bus. In the next chance, I can increase a little bit of rent expenditure for renting a nearer home. In 2014, I have not bought any books because of expensive prices. However, this attitude is not good for studying. Therefore, I decide to expend expenditure on buying books. Every week I will go shopping with friends. I hope that I can reduce the frequency and cut the cost on eating out and buying clothes. Savings Case Study Mr Rutherford is a 50 years old man as company executive. His age is a bit high that he faces to get sick and lose job anytime. His earning is quiet high about  £150000. Therefore, he can make regular savings of  £200 per month. The client is looking for a low risk savings product where his capital is safe and the rate is a bit higher that it can gives more returns to Mr Rutherford. The condition of investment market is not optimistic. According to This is Money Internet, latest inflation figures raised up to 1.3 per cent. However, the prospect of interest rates still hold unchangeable at present (Lambert, S., 2014). Markets and economists have put off expectations of interest rate that it has a first increasing tendency by 0.5 per cent in late 2015 on account of being concerned to â€Å"lowflation†. In developed countries, the forecast which is given by the economists will not come true if inflation happens suddenly and continuously (Lambert, S., 2014). Andrew Haldane, who is the chief economist of the Bank of England, emphasized that the interest rate will rise up gradually in the next year. Moreover, according to a interview with Gavin Thompson, worked in the Bristol Post, the figure of interest rates has sustained around 3 per cent for many years (Lambert, S., 2014). Howard Archer, who works as a chief UK economist, analysts the HIS Global Insight. He said that the Bank of England will not increase interest rates before late 2015, though MPC minutes are impossible to decrease expectations on interest rates tremendously in the November. However, it is probability that interest rate tend to go up slightly around August (Lambert, S., 2014). These are shown that interest rates are still around 3 per cent before late 2015 and they will go up in the future. Nowadays, market is not good for saving. Because rates of many banks can keep still at 3 per cent and saving is low tolerance, Mr Rutherford could do a saving product and prepare for the next year (Lambert, S., 2014). Financial websites is suggested to consult for Mr Rutherford, such as Moneysavingexpert.com and Thisismoney.co.uk. If Mr Rutherford is not able to meet his saving payments, he could buy products of payment protection insurance as consumer protection. According to Money saving expert Internet, the TSB classic Plus current saving account is chosen as it has one of the top interest rates comparing with other products. This account offers 5per cent AER up to  £2000. Arranged overdraft cost is up to  £100 fee free with 19,94% EAR plus  £6 per month fee. Unarranged overdraft fees is  £10 buffer with  £5 per day under  £25,  £10 per day for more than  £25 (max  £80 per month) or  £10 unpaid item fees (max 3 per day). It needs to pay in  £500 per month and register for online banking with paperless statements (Lewis, M., n.d.). Under this product, Mr Rutherford put and keep  £2000 in the account as Calendar month. The future value is  £3591.7 after one year and  £2873.36 after taxation. Loan Case Study Mr Hoy consider to buy a second hand Fiat 500 about  £4000. He looks for a car financing product for it over 2 years period. The product needs to pay 20 per cent taxation. The client is looking for a product which has low risk tolerance, low APR representative rate and low total amount payable. The product could be good for Mr Hoy to buy a second hand car as paying less money and spending less time. Since the Bank of England reduced its Bank Rate by only 0.5 per cent, mortgage and savings rates have reached the lowest point for more than five years. In the bank’ quarterly inflation investigation on Wednesday, the economists and observers have given the surprising forecast that inflation will be possible to fall even much lower, then will stay there for a longer period (Pollock, I., 2014). Due to lower interest rates, it puts more borrowing benefits in the hands of consumers so that borrowing markets turns to control by consumers (Roos, D., n.d.). Because interest rates are so low, it is indicated that savings accounts of consumers will not earn more benefits in a bank. Therefore, consumers could use them to fund into financial products or make contribution into the cost of the car rather than keeping your savings and mortgages at a lower interest rate (â€Å"What’s the best way to finance buying a car?†, n.d.). For Mr Hoy, financial websites are considered to consult, for example, Lovemoney.com, Moneysupermarket.com, Comparethemarket.com and Moneyfacts.co.uk. For Consumer Protection, Mr Hoy could buy a payment protection insurance product. Mr Hoy has the potential risk to loss money when he goes sick lose his job and does not have enough to pay for loan. Payment Protection Insurance aims to help Mr Hoy keeping away from fine charges by paying his loan. Insurers apply to much cheaper PPI than lenders. For Mr Hoy, it is worth making a good decision and buying a PPI by comparing with many products of different companies (â€Å"What is Payment Protection Insurance†, n.d.). The Credit Plus Product is suggested to consider for Mr Hoy. Comparing with other products, this has the lowest Assumed borrowing of  £4,000.00 over 2 years at an annual rate of 4.9% based on a representative rate of 4.9% APR (fixed). Therefore, the 24 monthly repayments is  £175.12 and total amount repayable is  £4,202.88. This product apply to have a current account with CreditPlus because it is just available to current CreditPlus customers . The age of consumers must between 18 and 75. What’s more, consumers will not be charged a fee if they repay this loan and repayment holidays are available with this loan (â€Å"Loans Centre†, n.d.). (Words: 1166) References Lambert, S. (2014). When will interest rates rise? Economists tip no move until late 2015, as ‘lowflation’ concerns dominate. Retrieved from http://www.thisismoney.co.uk/money/news/article-1607881/When-UK-rates-rise.html#ixzz3KC9m1tpd Lewis, M. (n.d.). Best Bank Accounts. Retrieved from http://www.moneysavingexpert.com/banking/compare-best-bank-accounts#lloyds Loans Centre. (n.d.). Retrieved from https://www.lovemoney.com/loans#/?amount=4000timeQty=2timeUnit=yearsscenario=scenario1predicate=Defaultreverse=falsepage=1shortTerm=false Pollock, I. (2014). Will mortgage and savings rates fall even further?. Retrieved from http://www.bbc.co.uk/news/business-30052201 Roos, D. (n.d.). How Interest Rates Work. Retrieved from http://money.howstuffworks.com/interest-rate4.htm What is Payment Protection Insurance (PPI). (n.d.). Retrieved from http://www.moneysupermarket.com/c/loans/payment-protection-insurance/guide/ What’s the best way to finance buying a car?. (n.d.). Retrieved from https://www.moneyadviceservice.org.uk/en/articles/whats-the-best-way-to-finance-buying-a-car

The Great Gatsby Research Report Essay -- The Great Gatsby

I. Introduction In 1896 F. Scott Fitzgerald was born in St. Paul, Minnesota. After growing up in Minnesota he moved to start a career and marry Zelda, the girl he loved. He published his first novel, This Side of Paradise, in 1920; the novel was a success and Fitzgerald quickly became one of the most famous young writers of the time. â€Å"F. Scott Fitzgerald eagerly embraced his newly minted celebrity status and embarked on an extravagant lifestyle that earned him a reputation as a playboy and hindered his reputation as a serious literary writer†(F. Scott Fitzgerald Biography 2). The parties thrown by Jay in The Great Gatsby reflect Fitzgerald’s extravagant lifestyle. Excessive amounts of drinking, large crowds, parties lasting long into the night all took place at one point during Fitzgerald’s life. â€Å"F. Scott Fitzgerald and his wife, Zelda, were guilty of many things. They were impetuous, they were known to drink too much, and they were prone to bouts of serious depression and self-destructive behavior†(F. Scott Fitzgerald and the Age of Excess).Tom Buchanan and his wife replicate the relationship Fitzgerald had with his wife, and with other women. II. Characters Nick Carraway moved from the Midwest to New York to become a bond salesman. Nick lives next to Gatsby in a small, worn bungalow. Nick is more reserved than the other characters in the novel, and states that he has only been drunk twice in his life. Daisy Buchanan is Nick’s second cousin once removed. She shyly introduces herself when meeting people and has a cheerful attitude. Daisy married Tom Buchanan and they live together in the East Egg. Tom Buchanan is a rough, serious man. He played polo and became wealthy enough to bu... ...he pursuit of the American Dream. By placing the setting of the novel in America’s largest, most opportunistic city, the incidences that take place in The Great Gatsby depict the ideals and failures that our nation experiences. Works Cited Churchwell, Sarah. "The Great Gatsby and the American Dream." The Guardian. Guardian News and Media, 26 May 2012. Web. 02 Apr. 2014. "Colors in The Great Gatsby." Shmoop.com. Shmoop University, Inc., 11 Nov. 2008. Web. 03 Apr. 2014. "F. Scott Fitzgerald and the Age of Excess." The Gilder Lehrman Institute of American History. N.p., n.d. Web. 03 Apr. 2014. "F. Scott Fitzgerald Biography." Bio.com. A&E Networks Television, n.d. Web. 02 Apr. 2014 "The Jazz Age." The Jazz Age. N.p., n.d. Web. 03 Apr. 2014. . The Great Gatsby Research Report Essay -- The Great Gatsby I. Introduction In 1896 F. Scott Fitzgerald was born in St. Paul, Minnesota. After growing up in Minnesota he moved to start a career and marry Zelda, the girl he loved. He published his first novel, This Side of Paradise, in 1920; the novel was a success and Fitzgerald quickly became one of the most famous young writers of the time. â€Å"F. Scott Fitzgerald eagerly embraced his newly minted celebrity status and embarked on an extravagant lifestyle that earned him a reputation as a playboy and hindered his reputation as a serious literary writer†(F. Scott Fitzgerald Biography 2). The parties thrown by Jay in The Great Gatsby reflect Fitzgerald’s extravagant lifestyle. Excessive amounts of drinking, large crowds, parties lasting long into the night all took place at one point during Fitzgerald’s life. â€Å"F. Scott Fitzgerald and his wife, Zelda, were guilty of many things. They were impetuous, they were known to drink too much, and they were prone to bouts of serious depression and self-destructive behavior†(F. Scott Fitzgerald and the Age of Excess).Tom Buchanan and his wife replicate the relationship Fitzgerald had with his wife, and with other women. II. Characters Nick Carraway moved from the Midwest to New York to become a bond salesman. Nick lives next to Gatsby in a small, worn bungalow. Nick is more reserved than the other characters in the novel, and states that he has only been drunk twice in his life. Daisy Buchanan is Nick’s second cousin once removed. She shyly introduces herself when meeting people and has a cheerful attitude. Daisy married Tom Buchanan and they live together in the East Egg. Tom Buchanan is a rough, serious man. He played polo and became wealthy enough to bu... ...he pursuit of the American Dream. By placing the setting of the novel in America’s largest, most opportunistic city, the incidences that take place in The Great Gatsby depict the ideals and failures that our nation experiences. Works Cited Churchwell, Sarah. "The Great Gatsby and the American Dream." The Guardian. Guardian News and Media, 26 May 2012. Web. 02 Apr. 2014. "Colors in The Great Gatsby." Shmoop.com. Shmoop University, Inc., 11 Nov. 2008. Web. 03 Apr. 2014. "F. Scott Fitzgerald and the Age of Excess." The Gilder Lehrman Institute of American History. N.p., n.d. Web. 03 Apr. 2014. "F. Scott Fitzgerald Biography." Bio.com. A&E Networks Television, n.d. Web. 02 Apr. 2014 "The Jazz Age." The Jazz Age. N.p., n.d. Web. 03 Apr. 2014. .

Macbeth Diary Entries Essay

I am weary and suspective of Macbeth as he questions much of my movement with Fleance that afternoon. I really feel something amiss. Maybe it is just Macbeth’s insecurity for all i know. It is late and Fleance is waiting for me in the woods. I must go now. Macbeth and I just had just came back from a battle. A great one indeed. We had came ashore and were proceeding back to Forres when we came upon this desserted and gloomy heath where we were most shcoked to be greeted by three witches that had long beards strecthing from their ragged cloaks. I was uncertain what gender they were, but i knew something was wrong. At first sight, the three creatures greeted Macbeth Thane of Glamis. They then started chanting prophesis that concerned Macbeth and me. The first witch chanted,†All hail,Macbeth! Hail to thee,Thane of Glamis† followed by the next â€Å"All hail, Macbeth! Hail to thee,Thane of Cawdor† and the last of which chanted â€Å"All hail, Macbeth ,that shalt be king hereafter! † â€Å"Hail† they chanted three times together and continued prophesising. â€Å"Lesser then Macbeth, and greater. â€Å"the first witch chanted. Continued the second â€Å"Not so happy, yet much happier. â€Å"Thou shalt get kings ,though thou be none So all hail, Macbeth and Banquo. † Chanted the last of witch. I was overwhelmed by suspision when i heard those prophesies whilst Macbeth was, I should say rather engrosed and interested in their prophesies. Macbeth wanted them to stay but in a blink of an ey e, they suddenly disappeared into thin air. Macbeth was furious. â€Å"Stay you imperfect speakers, tell me more†Macbeth Was truely interested in these creatures prophesy, but i just got a bad feeling about this. Dear Diary, The news my cousin brought filled me with an unimaginable grief. My family, brought to the graves by such feeble means, so defenceless and alone while I was off in England arguing with Malcolm about my loyalty, which how dare he question it! Only a monster would kill innocent children and women, there was no reason for it! How can they live with themselves? As I write I am miles away from Fife for how could I stay when that atrocity happened in the place where I would have rested? I can never forgive myself for what happened that day, that fateful day which has brought me nothing but pain. I lay in my bed last night feeling alone and confused. My thoughts were in flux; I had ranged between crushing, overwhelming depression, during which I had shed countless tears onto my blankets, and anger so volatile I got up to put on my armour and immediately head to Fife (thrice), in hopes of catching the perpetrator only to remember my family, take off my armour, and lay back down. My wife would not have liked me to be dwelling on avenging their deaths but it is the only thing my mind has been set on. I have thought of killing myself, taking away the pain but I cannot do that! What would people think? I have no heir to my title or wealth, they would think I killed my family myself! Then I think of that assassin and him off gallivanting killing more innocent people and breaking other peoples hearts and I know he’s got to be finished. If I ever find out who has killed my loved ones, I will be the death of them or they be the death of me. Macduff I am writing this entry, sitting at a desk in Scone. I have recently witnessed my dear friend Macbeth crowned King of Scotland. I am still in shock after the strange happenings of the past few days, so I am not yet overcome with neither joy nor grief. I should be happy for Macbeth, yet I feel that something inside me will not allow me to be so. These events, I fear, have not happened by chance, but that something evil, something supernatural is at work. Macbeth and I felt immense pride, on that fateful day as we rode, victorious, over the moor. We had just defeated the ghastly Norwegians, though by uncivilized means. Macbeth rightly said â€Å"So foul; and fair a day I have not seen†. Not far into our journey, we came upon three weird sisters. They all hailed Macbeth Thane of Glamis, Thane of Cawdor, and king hereafter. True, he was Thane of Glamis, but we were puzzled, to say the least, about the other two statements. As I was intrigued, I questioned them about my future. In reply, they told me that my sons would me kings, and that I would be â€Å"Lesser than Macbeth, and greater†. This confuses me greatly, for had they not just said that Macbeth would be king? Of course, I chose not to believe these ‘instruments of darkness’. Amazingly, minutes after the sisters had vanished, Macbeth was announced Thane of Cawdor. We were both quite taken aback, for the beings had foretold that very thing. I think our minds both raced towards the third prediction, â€Å"All hail Macbeth, that shalt be king hereafter! I believe that Macbeth began to think about how to make the third prophecy a reality. We spoke no more about it. Surprisingly, Malcolm was named Duncan’s successor, though Macbeth was firm favourite in my mind, at least.

Free Essays on Sadism, Masochism, and Exhibitionism

Index Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.pg.3 Content†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.pg.4 Conclusions†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..pg.7 Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦pg.8 Introduction It is not a modern issue the fact that sexual fantasies appear in someone’s mind. Since humans exist the sexual desire has existed too; it is an instinct we born with. Nowadays it is turning more common the expressions of new methods to find the sexual pleasure. Some find it by simply being with a partner, others find it by using animals or children, but others reach such pleasure by watching other’s pain or even by feeling their own personal pain. These are psychological disorders presented in many humans even if they don’t seem as a sick person. Sadism, Masochism, and Exhibitionism are turning more popular among the people and this should be controlled. It is such an important matter in our society that we now at least a little about this disorders, that we present information about them, their symptoms, etc. The paraphiliac focus of Sexual Masochism involves the act of being humiliated, beaten, bound, or otherwise made to suffer. Some individuals are bothered by their masochist fantasies, which may be invoked during sexual intercourse or masturbation but not otherwise acted on. Others act on the masochist sexual urges by themselves or with a partner. Masochist acts that may be sought with a partner include restraint, blindfolding, paddling, spanking, whipping, beating, electrical shocks, cutting, â€Å"pinning and piercing† (infibulation), and humiliation. The individuals may have a desire to be treated as helpless infant and clothed in diapers (â€Å"infantilism†). One particular dangerous form of Sexual Masochism, called â€Å"hypoxyphilia†, involves sexual arousal... Free Essays on Sadism, Masochism, and Exhibitionism Free Essays on Sadism, Masochism, and Exhibitionism Index Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.pg.3 Content†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.pg.4 Conclusions†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..pg.7 Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦pg.8 Introduction It is not a modern issue the fact that sexual fantasies appear in someone’s mind. Since humans exist the sexual desire has existed too; it is an instinct we born with. Nowadays it is turning more common the expressions of new methods to find the sexual pleasure. Some find it by simply being with a partner, others find it by using animals or children, but others reach such pleasure by watching other’s pain or even by feeling their own personal pain. These are psychological disorders presented in many humans even if they don’t seem as a sick person. Sadism, Masochism, and Exhibitionism are turning more popular among the people and this should be controlled. It is such an important matter in our society that we now at least a little about this disorders, that we present information about them, their symptoms, etc. The paraphiliac focus of Sexual Masochism involves the act of being humiliated, beaten, bound, or otherwise made to suffer. Some individuals are bothered by their masochist fantasies, which may be invoked during sexual intercourse or masturbation but not otherwise acted on. Others act on the masochist sexual urges by themselves or with a partner. Masochist acts that may be sought with a partner include restraint, blindfolding, paddling, spanking, whipping, beating, electrical shocks, cutting, â€Å"pinning and piercing† (infibulation), and humiliation. The individuals may have a desire to be treated as helpless infant and clothed in diapers (â€Å"infantilism†). One particular dangerous form of Sexual Masochism, called â€Å"hypoxyphilia†, involves sexual arousal...

fate in homer essays

fate in homer essays Besides the Olympian family of deities, there exists the concept of fate, moira, asia, that which is pepromenon. It is referred to interchangeably as a concept and as personified being(s), or a daimon. This figure, as Dietrich puts it are of a superhuman nature and each continually in the epic poems exerts its influence over the actions, and thoughts, success and failure of the human characters fate, however, is not a condition of action or its cause. It is, by definition only apparent after the fact, unless a god has made it clear, and in hectors last speech to Andromache fatalism is not a view of the future but a way of not thinking about it In a majority of the cases in the Iliad, Moira is concerned with death. I wish to look at it context of its death association but it is also instrumental in determining a mans destiny, such as that of Aineas . J.S Clay sees moira as the over all shape of a mans life and can linguistically be used to denote ones share as of respect. Since death is the invariable lot of men, moira frequently means death, although, there are other such words used such as mori, and oloe, ones fated drstruction. The Iliad being a poem of war, the acquired meaning of death seems most pertinent here as death was the most natural meaning in times of war. On many ancient grave inscriptions found, the word moira is often combined with the word thanatos in the Form of thanatos kai moira Dodds asserts that Moira should be written mot with a capital M if associated with ones personal lot, without understanding why a certain thing happened, only when it is signified as a personal goddess who dictates to Zeus or a cosmic destiny like the Hellenistic Heimarmene. Although the Moirae are three, fate is one; and although each man has his own fate, it is nevertheles...

Materials and Hardware Essay Example | Topics and Well Written Essays - 2500 words

Materials and Hardware - Essay Example The Change from One Material to Another in Aircraft Development The method for the choice of materials for aircraft development has changed over the years. For the Flyer, the Wright brothers utilized the first cast aluminium engine block and the major drivers for the material chosen were static strength and weight. The materials used on the main airframe were wood covered with a fabric. Wood is a natural compound possessing long fibres of cellulose, which are held together by a weaker matrix of lignin. The use of wood as a material for the aircraft structure illustrates that the use of composite airframes is not new in the aircraft industry. After the creation of precipitation hardening and the technique to protect the aluminium surface by anodizing and cladding, aluminium has been the main material for aircraft development (Merati, 2010). The reason why aluminium has been used as the primary material for aircraft development is due to its high toughness, easily recyclable, no low te mperature brittle fracture, long term performance, high specific strength (calculated by strength/density), ease of manufacture (particularly in extrusion), and readily joinable by mechanical riveting or welding. These advantages make aluminium the preferred metal for aircraft development. ... The design method for materials utilized in aircraft structures were linked with sufficient strength and low weight (Schijve, 2009). As time evolved, there was need to develop aircrafts that were lighter and faster. This was mainly driven by the needs of the market. Aluminium was the next material that came into the minds of the developers. The material is light, very tough among other advantages. Longer lifecycle, safety, low maintenance cost and reliability are other factors that have triggered the change from one material to another in aircraft development. Why Aluminium Alloys Are Used Instead Of Pure Aluminium in Aircraft Development Pure aluminium produced commercially is a white lustrous metal that ranks top in its resistance to corrosion, sixth in ductility, and second in malleability scale. Aluminium in combination with various levels of other metals creates alloys, which are then used in aircraft development. The principal ingredients used in the aluminium alloys include ma gnesium, chromium, silicon, and manganese. These ingredients make the aluminium alloy resistant to corrosive environments. However, aluminium alloys with substantial levels of copper are vulnerable to corrosive action. The amount of the alloying elements is rarely more than 6 or 7% in the wrought alloys (Federal Aviation Administration [FAA], n.d.). Aluminium is the most widely used metal material in modern aircraft development or construction. It is important to the aviation industry because of its relative ease of fabrication and its high strength to weight ratio. The outstanding feature of aluminium is its lightweight (FAA, n.d.; Lye, 1989). The metal melts at relatively low temperature of around 1,250Â °F. It is an excellent conductor and nonmagnetic. The tensile

12 angry men film analysis Essay Example | Topics and Well Written Essays - 1000 words

12 angry men film analysis - Essay Example The movie â€Å"12 Angry Men† (1957) by Brian Rathjen, deals with a case of capital murder involving a youth of Spanish- American dissent. The chief premise of this movie is to prove his guilt or innocence in front of a deliberating jury. This mini drama comprises of the prejudices and misconceptions of the jury in trying to arrive at the proper solution in the trial of first degree murder. The accused is a Hispanic - Latino, 18 years of age and the crime is the killing of his father by stabbing. During the trial, many of the incidents pointed towards the Latino being guilty. For example, the lost knife is found at the scene of the crime, the running away of the youth from the murder spot, while some witnesses heard screaming or saw the killing. In lieu of all this evidence, eleven members of the jury vote the boy guilty, except for Mr. Davis, one of the jury members who calls for a detailed discussion before granting his vote. This deliberation by the jury becomes a sort of study of the complex personalities of the jury members. It ranges from empathetic to merciless and from prejudiced to sheer arrogance. The leadership of this group can be best explained by the ‘Situational Theory’ ... o details of the facts involved, forming their own opinions in the judgment of others, some of the group showed a lack of interest and just wanted to conform to a particular situation. The group resolved these problems by a wider participation by the entire group in the decision making process, leading to better solutions to the problem. For example, all the eleven jury members join together in finding the accused guilty, but one juror Mr. Davis opposes this decision and calls for further investigation in order to arrive at the correct decision. 3. Climate: Describe the communication climate throughout most of the jury’s deliberations. What specific verbal and nonverbal behaviors contributed to this climate? The Climate during the jury’s deliberations was mixed. While some of them were more vocal about their opinions, there were others who were laid back during conversations and preferred to conform to a particular side. Since each member of the jury come from different backgrounds, they have their own frustrations and prejudices 3 which may prevent them from making the right decisions due to irrational thinking. Both verbal and non- verbal group behavior contributed towards the climate of communication of the jury. For example, juror number 7 displays a lack of interest in trying to reason out and find the right solution, while a few of the members felt that jurors five and eleven did not communicate much because of the backgrounds from which they came. 4. Conflict: Provide examples of substantive, procedural, and affective conflict. What were some of the conflict styles of group members? How successfully were conflicts resolved in the group? The first primary conflict in the case was disagreement on the verdict of guilt or innocence. While 11 jurors join together

Social Entreprenurism Case Study 2 Coursework Example | Topics and Well Written Essays - 1000 words

Social Entreprenurism Case Study 2 - Coursework Example For example, laws are passed to deter cases of unfair treatment to employees while numerous organizations examine the business operations of a company in relation to environmental preservation, use of non-hazardous raw materials, and what not. It is through the marriage of these two ‘formerly contradictory’ concepts that social entrepreneurship came to existence. As such, some of the key issues that social entrepreneurship confronts are as follows: (1) how important are social values in the formation of a company’s business strategy? and (2) how do these values guide the overall operations of a company—specifically, in the way it manages its external publics? These questions will be answered through a critical examination of the case assigned—Ibrahim Abouleish’s Sekem. In the end, this paper aims to reinforce its thesis that the proper integration of social values into the business operations of a social enterprise lies in the adoption of an ‘innovation strategy’. According to Leadbeater (2007),â€Å"a social enterprise offers a new way to do business that is animated by a social purpose† (p. 2). Unlike a normal business enterprise that measures its success through the attainment of its set objectives (whether sales growth, market expansion, operational efficiency, or brand building), a social enterprise assesses its success by the positive social impacts it has contributed to the society. As further commented by Leadbeater (2007), â€Å"many social enterprises, however, internalise their social mission as they make it central to the way they operate† (p. 3). In this regard, profit-maximization is regarded as a tool to further the enterprise’s social goals. Going back to the case study, it could be claimed that Sekem’s foundation was built around the goal of sustainable human development. Its values, therefore, are rooted on the goal of being able to contribute to the comprehensive development of the

The behaviour of firms in spectator sports Essay Example for Free

The behaviour of firms in spectator sports Essay Spectator sports are a very complex type of market structure, with 2 main features of profit maximisation and club success, an issue for clubs is that weather they put sporting success ahead of profit, supporters surely want supporting success, rather than profit maximisation. The premier league has seen great diversity between super elite clubs, whilst others are facing falling revenue, endangering the competition of the league. The market structure is heavily segmented, with a larger number of spectator’s sports in any one sport, with different sports being a Weak substitute this is due to brand loyalty, as viewers will often mainly watch team For instance both Chelsea and Manchester city have spent vast amount of money in the transfer market to improve their strength of their team, by purchasing talented player and other staff. These clubs are backed by wealthy owners. Profit maximisation of player sales is not required; owners are more willing to peruse to improve the success of the club, this includes beating rivals, winning cups and leagues in the future. Number of owners of UK sports clubs especially within football, which don’t see their club as a business, owner of football club may see that success on the pitch may be in turn paying for more talented players and increasing their wage, making the connection of the mangers role of the club down to performance rather than profits earn. Over the recent years there are more ways that firms within the spectator sports industry are able to gain more revenue and profits, such some clubs are listed and public limited companies. This is heavily linked with the objective of profit maximisation as they want a higher share price, done by improving stance of supernormal profit. With demand quite inelastic price discrimination will be used to turn consumer surplus into additional revenue for the firm, supply of firms is relatively fixed for home firms and dependent on the nature of the opposition the away fans supply may change, such as rival’s will bring higher demand. Selling seats empty seats should be done that marginal revenue is greater than marginal cost. Clubs charge different prices according to age, stadium seat, and degree of competition on the game. Profit maximisation may be required for these teams which have the lack of backing of wealthy owners; clubs such as Everton and Blackburn lack wealthy owners, profit maximisation is needed for them to financially survive. Cost are very substantiation in this market and continuously rising from players wages and transfer fees, if profit maximisation is not regarded, and success of the club in the longer term they will see a negative flows There is often dispute between the stakeholders within the firms, such as shareholders would want profit maximisation as the main objective, rather than the manager’s success, subjected to a minimum profit constraint, Profit satisfying, may be a better approach to clubs allowing more objectives of the firms to be met rather than having maximum profit, this provides the foundation of other objectives in the long term, like growth and survival. Growth maximisation is another objective for firms within the spectator sports, growing such football teams is different from profit maximisation, is such that extra profit is reinvested into the football team and improving and strengthening team. Such have been seen in Arsenal of the last years with a huge improvement in their infrastructure. With this increase in the size of the firm will bring many additional funding such from advertisements and sponsors, making ti difficulty to take over the club, resulting into economies of scale and letting AR not increasing as much or even falling, producing where MR=0, but subjected to a minimum profit constraint. Other firms objectives may be survival financially and able to maintain league status (not being regulated to lower league), with such objectives is important for sporting clubs like wolves and Bolton, with the absent of wealthy owners who want to overspend on teams, they will have a reduce financial flow from lower advertising sponsors, and general demand of the clubs will fall. Affecting the level of quality of the pitch with the team unable to pay talented players wages. Social Objective some clubs offer positive externalities such as health and improve quality of lives in deprived areas, government funding is vital in smaller clubs allows more resources to be used e.g. labour and better maintenance of pitch. Government subsidy may be required to keep the club for survival. There are conflicts between the polices the sporting club adopts, also the view between different stakeholders of the firm is not homogenous The distinction must be made between the short term and long term of behaviour of the firms, such objectives will conflict with profit maximisation. Such during the short term sales maximisation is required but this is linked with growth of the team, Regulation has greatly changed in spectator sports and currently on the verge to change to improve the level of contestability and engage healthy competition between teams which is fairer. Overtime also the contestability of the league (market) will likely to change; this is positively determined by the strength of the extent of barriers to entry and exist. With changes especially within the football industry have seen a higher concentration ration of clubs of gaining major trophy, they have the available amount of capital used to improve clubs performance. This is decreasing the contestability of the market; smaller teams are unable to compete with elite clubs. Manchester united was owned by BskyB, but the deal blocked by the competition commission, this will increase the substantial monopoly Man Utd already has, and damaging the competition of the premier league and other cups, such a merger will increase television rights, acting a barrier to entry for other teams. Regulation in the future and present will affect the market, and hopefully making it more competitive. Such introducing more home-grown players and transfer market limits. From here the market is greatly segmented, with a large number of sub markets (different leagues), spectators sports clubs are not a group which can be viewed as homogenous, there is vast differences between objectives of firms within the whole spectator sport industry, and the different stakeholders of a firm

Traditional Chinese Wedding Customs

Traditional Chinese Wedding Customs This is the elaborate process on the grooms parents part to look for the right kind of bride for their family. Rich families will look for a bride who can take care of household finances and most importantly, give birth to sons to inherit the wealth of the family. Poor families will look for a bride who can work hard in the fields and give birth to sons to help out on the farm. In the old days, marriages are arranged so its quite normal for the parents to dominate the bride-seeking process. Girls from rich family will be sought out by other rich families and poor girls will probably marry into poor families. Hence the Chinese saying: bamboo door is to bamboo door as wooden door is to wooden door. There are some circumstances where the marriage has been arranged when both the bride and the groom were very young or not even born. In the former case, a young girl may be bought by the rich family as a servant girl to serve the rich boy. When the boy grew up, she may become either his wife or one of his concubines. In the latter case, two pregnant mothers will make the promise that when the babies are born, if they were both boys or both girls, they would become brothers or sisters and if one baby was a boy and the other a girl, they would get married. Hence the saying: pointing to the bosom as a marriage promise. However, a lot of times when the boy grew up, his family may have fallen from prestige and sometimes the girls family may refuse to let them get married. There are numerous folktales about tragedies that stem from arranged marriage. However, there are also many happy endings to arranged marriage. All we can say is that it was the fact of life at that time. Ia. Three Letters In the old days, all communication was through formal letters. Therefore, the letters play an important role in the events. Request Letter This letter confirms the formal arrangement of a marriage. It is sent by the grooms family to the brides family. This letter is normally presented with the initial gifts for the brides family. Gift Letter This letter accompanies the formal gifts for the Brides family. It is actually a gift list that records the description and quantity of the gifts. Wedding Letter This letter is presented to the brides family on th day of the wedding. It confirms the act of bringing the bride into the grooms family. Ib. Six Etiquette The Chinese word for etiquette can mean both customs and gifts. The following customs are known as the Six Etiquette Request for Marrying the Bride After the grooms family has spotted a young girl whom the groom wants to marry, the family will hire a spokeswoman who will communicate their wish to the potential brides family. (In the old days, it is popular to hire elderly ladies as midwives or spokeswoman for the groom.) This lady will persuade the potential brides family to accept the offer from the grooms family. Both sides will negotiate certain terms. If successful, both families will proceed to the next step. Request for Bride and Grooms Birth Dates This is the second step in arranging a marriage. Upon successfuly completion of the previous step, the grooms family will request for the brides Eight Letters through the spokeswoman. In Chinese calendar, there are 22 letters that we use to represent date. Ten are known as Tian Gan and twelve are Di Zhi. Two letters are used to represent each of teh following: year, month, day and time. Altogether, eight letters will accurately represent the brides birthdate. After obtaining the Eight Letters of the groom and potential bride, a fortune telling master will be hired to determine whether the two match each other. If there is nothing wrong with the brides birthdate, the grooms family will proceed to the next step. Otherwise, there will be no further contact between the families and the grooms family may look for another suitable bride. Initial Gifts for the Brides Family If the potential brides birthdate is acceptable, the grooms family will request the spokeswoman to send some initial gifts accompanied by the gift letter. Formal Gifts for the Brides Family The grooms family will pick a good day and send the brides family the following bridal gifts: gifts, cash, cakes and food and sacrifices for worshiping the ancestors. This act confirms the marriage agreement between the two families. Select the Wedding Date The fortune telling master will select a good day according the the bride and grooms and their familys birthdates. Wedding Day On the big day, both the bride and the grooms house will be decorated in red. The grooms family will send out a procession of servants, musicians and a carriage which is carried by four servants to the brides family to bring the bride back. The bride will then be brought back to the grooms house and the two will perform the marriage cermony witnessed by all the relatives and friends. The bride and groom will worship the heavens and the earth, the grooms ancestors and they will also serve tea to all of their superiors in the family. After that, the superiors will give them red packages (lai see) with monetary gifts and wish them well. The grooms family will then throw a huge feast (if they can afford it) for the friends and relatives to celebrate the wedding. All along, the spokeswoman will oversee the whole process and keep toasting the couple. After the meal, the newly wed couple will return to the bridal room and some naughty friends may tag-along and play tricks on the groom. When all is done, the couple will drink and toast and the spokeswoman will offer sweets and fruits to the couple to wish them long life and lots of kids (!). Then, the couple will finaly be left with themselves and the groom can take off the red cloth that covers the brides face. II. Preparation for the wedding IIa. Setting up the Bridal Bed After the grooms family has selected a good day as the wedding day, a man whos considered to have had good fortune all through his life will be hired to move the bridal bed to the right place. Then a lady whos considered to have had good fortune [with healthy and living husband and sons] will make the bed and place certain good fortune food and fruits on the bed. Then the bed will be left untouched until the day of the wedding. IIb. The Brides Gifts for the Groom The brides gifts for the groom will either arrive a couple of days before the wedding day or if shes a relatively long-distance bride, shell bring along the gifts with her maids as she arrive at the grooms home on wedding day. The brides gifts usually consists of valuable jewelry and precious stones, kitchen utensils, proper bridal linen such as sheets, pillow covers and clothes. In some area, the brides family is expected to furnish the bridal except for the bridal bed. Theres a saying that if the bride supplies the bridal bed, then the family is practically giving the bride away for free. IIc. Combing Hair The night before the wedding, both the bride and the groom needs to find a good fortune woman and man to comb their hair in his/her home respectively. Both the bride and the groom needs to take shower before the event, change to some fresh new underwear and incense needs to be burnt. The bride also needs to sit next to a window where the moon can be seen. Their hair needs to be combed four times and each has a special meaning: The first combing symbolizes: from beginning till the end The second combing symbolizes: harmony from now till old age The third combing symbolizes: sons and grandsons all over the place The fourth combing summaries good wealth and a long-lasting marriage. The whole action also symbolizes the adulthood of the couple. If either has been married before, then the combing event can be skipped for that person. |  Top of Page  |  Traditional Customs  |  Modern Customs  | III. Wedding Day Activities IIIa. Wedding Day: picking up the Bride On the day of the wedding, the groom will send a carriage over to the brides family to bring the bride home. The carriage is decorated in red and is carried by four servants. Musicians will accompany the procession and they will play wedding music all the way. A lot of gifts are also brought to the brides family at the same time. At the brides home, the bride will put on her bright red wedding gown and the brides parents will give her jewelry to wear. IIIb. Bride Leaving Home As the grooms procession arrives, the grooms spokeswoman will enter the brides house and will carry the bride on her back. The bride cannot touch the ground with her feet until she arrives at the grooms house. In some regions, the brides relatives will throw rice into the air, hoping that the chickens around will eat the rice instead of pecking at the bride. Sometimes, a red umbrella is used to shield the bride as the opening of the umbrella will symbolize her bringing many descendants to the grooms family. As the bride leaves the house, her parents and her relatives will bid her farewell as she rides the carriage and leaves home. Wealthy brides often have servant girls who will follow her to the grooms family and continue to serve her. These maids are known as ones who accompany the marriage. IIIc. Bride Arriving at the Grooms Home After the bride arrive at the grooms house, the couple will again worship the ancestors and worship the heavens and earth. Then they will serve tea to the grooms family according the their seniority and the relatives will give them red packets or bridal jewelry in return. IIId. The Wedding Banquet To celebrate the marriage, the grooms family will throw a wedding feast as large as they can afford. In the old days, some villagers may use up to seven continuous days to entertain the relatives during a wedding. Every night, delicious food is being served to all the guests. IV. Post Wedding Activities IVa. The Bride Returning Home after 3 Days Three days after the wedding, the bride is expected to return to her family. The bride will bring along roasted pig and gifts for the family. Some regions require that the groom accompany her while some didnt. Nonetheless, this is probably the last chance the bride gets to see her parents. Therefore, she will bring along a lot of gifts for the family and she may even stay for a couple of days or even more. As a tradition, the brides family will also return part of the gifts to the grooms family as a courtesy. Some regional custom requires that the family should return the head and tail of the roasted pig to the grooms family symbolizing the good beginning and end of the wedding. Modern Chinese Wedding Customs The above practices contributed to the festive atmosphere of a wedding, however, most of the customs are not performed to its fullest extent in the modern world. Instead of performing all these ancient practices, even most elders would prefer the following simplified customs nowadays. For the modernized customs (or the even more simplified customs) , please see this section on Modern Customs. When to get married? Hong Kong is a funny place where wedding plans are not driven by the couples relationship. It is often restrained by financial situations. Given Hong Kongs US$500-US$1000-per square-foot real estate price and 9% interest rate on mortgage plan plus the cost of an elaborate Chinese wedding banquet that most parents require, most couples struggle for years in order to save money for the wedding. As crazy as it seems, I know a couple who applied for public housing for 8 years and failed every single time and finally got married because they had to before they can apply for a different government housing scheme and still failed and finally ended up living with their parents. They love each other but they had to wait all these years because of the lack of a living quarter. Another couple planned to get married in 92 but their parents fail to compromise on the number of guests they can invite to the wedding banquet and it finally took the young couple 4 more years to save enough in order to satisfy the needs of the parents. Therefore, the financial restraint has torn up many couples. For those fortunate enough, they will then go through the following procedures.. Preparation for the Wedding Ia. Exchange Birth Dates and Family Tree If the groom and the brides birthdates are OK (meaning that no disaster is predicted by the fortune teller if the two get married), the two families will exchange their family records/family tree. However, this custom is not always being followed depending how superstitious the families are. Ib. Send Gifts to Brides Family The modern families usually send both the intial gifts and the formal gifts to the brides home on one day instead of separating the two events. Most families still need to consult the Chinese calendar to pick a good day which is normally about one month before the wedding. Instead of sending the whole list of gifts such as livestock, certain good-luck food or material, some couples simplify the gifts and the groom will only send some nice gifts such as dried seafood and fruit basket to the brides family. (Nowadays, most parents dont know what to do with some lively chicken flying around the fifteen-storey high apartment. Plus, theres a great chance that theyll suffocate before arriving at the brides home, given Hong Kongs infamous traffic jams) As for the monetary gift, the groom will either pay a certain agreed amount to the brides family or will offer to pay for all of the wedding cost. The negotiation will then focus on how many tables the groom is able to offer to the brides family during the wedding banquet. Sometimes, the brides family will insist on having a certain number of guests but if the groom cannot afford it, they will try to compromise. At other times, the grooms family may have a certain reason to limit the brides number of guests, such as if the grooms family is not too large, some relatives may feel uneasy if the brides family invite more guest than the grooms family. Even nowadays, this is a potential area for conflict between the two families. IIa. Setting up the Bridal Bed Not every couple can afford to buy a new bed as the bridal bed nowadays. Especially with the outrageous real estate prices in Hong Kong, not every couple has their own place and a new bed, so its now quite customary to simply change the linen to the traditional red linen as a symbolic act for setting up the bridal bed. Some couples dont even bother with that. They may simply buy some nice Esprit or Ikea linen and use those as the bridal linens. IIb. The Brides Gifts for the Groom Not many people will follow this rule still. The only jewelry the bride brings over to the grooms family is probably the ones that her relatives give her on wedding day as a wedding gift. Some brides contribute some of the gifts from relatives to pay for the banquet as well and some say that is considered as part of the brides gifts as well. IIc. Combing Hair Some couples choose to skip this event altogether, although it is a relatively simple act compared to the others. IIIa. Wedding Day: picking up the Bride Nowadays, the bridesmaid will have most fun during the picking up of the bride. Early in the morning, the groom and the groomsmen will decorate the cars and drive them over to the brides home. At the door, the bridesmaids will prepare a lot of tricky questions for the groom to answer. The groom not only has to answer all the questions, he also has perform certain acts such as doing push-ups to show that hes strong enough to take care of the bride,or sing out his love for the bride in front of many people. The groomsmen will help the groom to pass all these tests. The last test is a financial test. The groom has to pay the bridesmaids some red packets [good fortune] as gifts, then the groom and his groomsmen can enter the house and greet the bride. The couple will then serve tea to the superior in the brides family. The brides parents will be the first to be served, followed by other relatives. Each one will give the couple some present in return, often red packets and jewelry for the bride [gold is often preferred in the Southern region]. IIIb. Bride Leaving Home Nowadays, only very traditional families may use the red umbrella or throw rice as the bride leaves the house. Most people do not perform any special activities and the brides parents and relatives will either go to the Marriage Registrar or the church to attend the wedding ceremony. IIIc. Bride Arriving at the Grooms Home Again, the couple will then serve tea to the superior in the grooms family. The grooms parents will be the first to be served, followed by other relatives. Each one will give the couple some present in return, often red packets and jewelry for the bride. After that, the whole family will leave for the Marriage Registrar or the church to attend the wedding ceremony. IIId. The Wedding Banquet This is probably the part of the tradition that has been very well kept. In the modern Chinese society, the wedding feast is considered to be very important as supposed to the church ceremony or even the signing of the marriage license at the Governments Marriage Registrar. Most parents do not mind the rest of the tradition except for this part. To the parents, the wedding feast is a chance for them to return their relatives kindness and to announce the marriage of their kids. If the wedding feast turns out to be good, then its a great thing because they will have face. In the Chinese culture, its most important to have face [respected by others]. Traditionally, the groom will pay for everything but nowadays, some young couples will offer to pay for themselves. As mentioned before, this is the area with the highest likelihood for conflicts between families of the bride and the groom. The brides family will want to invite as many friends and families as possible while the grooms family may either have a budget concern or they do not want the brides family to invite more friends than they do in fear of losing face. Note that the bride and the grooms own friends are often being neglected. The wedding banquet is truly more of a parental event than that of the young couples. There are many jokes about some people slipping into wedding banquets and nobody even noticed until the young couple exchange notes afterwards and realize the guests are neither the bride nor the grooms relatives. Or that the guest went to the wrong banquet in the same restaurant [there may be 3 or 4 banquets going on at the same time in the restaurant, separat ed by partitions or rooms] without knowing it. Once the guest list is drafted, the parents will then decide on the menu. A traditional Chinese banquet will include somewhere around 12 courses including an appetizer [lobster salad], roast pig, abalone, shark fin soup and end with fried rice/noodles, dessert and fresh fruit. The food is of utmost importance to Chinese and in most cases only delicacies are served. Besides,really nice cognac such as VSOP is often being served. As a side note, most restaurant finds the beverage to be a great way to rip off the family as you can never keep track of how many Cokes each guest has consumed. During the feast, the guests are seated in round tables and sometimes seating plans are being made in order to avoid guests not knowing each other being seated at the same table. Each guest will normally bring along monetary gift that runs around US$50-US$100 in Hong Kong [the price varies in different regions]. Normally the gifts can barely cover the cost of the banquet, therefore, the banquet is a great financial constraint in the couples planning. [that is, on top of the US$500-US$1000-per square-foot real estate price and 9% interest rate on mortgage plan in Hong Kong]. As for the wedding colour, it is quite standard:  red. The events in a Chinese wedding banquet have been modified a bit nowadays. Before the banquet starts, most of the guests will participate in one of the Chinese national games, mahjong [a Chinese tile game]. Others will take photos with the bride and the groom. When the food is ready, the waiters will play a modified xylophone and wedding music will start to play in the background. Some couples will hire an MC to conduct the ceremony. Due to Western influence, the best man and maid of honour often gets to toast the bride and the groom before food is being served. During the serving of shark fin soup, the couple will go from table to table, toasting the guests and thanking them. In return, the guests will also toast the bride and the groom. After that, the groomsmen, bridesmaids and friends of the young couple will often play certain tricks on them. This is similar to the clinking of glasses in the Western culture. The goal is to make the groom show his love in public. Some of the game s are X-rated, depending what kind of friends the couple has. Some games are similar to the ones played in during bridal shower or a bachelars party. Others may be a bit more outrageous. After that, the bride will change into a different gown [For some peculiar reason, brides have to change into 4 or 5 different dresses on the wedding day]. As the time draws near for the guests to leave, the parents, the couple and the relatives will stand in line at the door to thank the guests and wish them well as they leave. This is contrary to the receiving line in Western culture. Chinese has retreating line instead. When all the guests have left, the bridal party will go home. That is, if the couple is not holding the banquet in a hotel where a guest room is provided for the newly wed to stay. If so, the persistent friends will break into the room and play more games on the newly wed. For details, please refer to directory Lee Ans movie  Wedding Banquet  which has a great description on wedding banquets. IV. Post Wedding Activities IVa. The Bride Returning Home after 3 Days Nowadays in certain regions, this rule is still being followed where the bride will return to the family with gifts. However, in some regions, this custom is being simplified so the bride will return home on the same day if distance allows. Otherwise, some brides will leave the door, and then return to the house again and count that as returning home.